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RESULTS
3,258
total followers gained across platforms.
27 Million
combined impressions with 239% achievement over campaign goals.
129,985
total engagement across platforms.
3,258
New Followers
with 15,046 post engagements and an impressive engagement rate of 1.52%, highlighting our effective content strategy.
49
New Followers
reaching over 13.68 million profiles, and demonstrating the power of influential speakers in our campaign.
1,525
New Followers
and achieved 70.3k likes, showcasing the festival's energetic and entertaining pre-show content.
CONTENT SAMPLES
PROJECT SCOPE
• Strategy Development: We crafted a detailed social media strategy, focusing on launch coverage and recap phases.
• Social Media Management: We managed all social media handles and presence across Instagram, TikTok, and Facebook.
• Content Creation: Our deliverables included social media animations, video content, graphic designs, and bilingual caption copywriting, all in line with the client’s branding.
• Performance Marketing: We managed the digital media spend across all platforms and optimized for results as per set objectives.
PROJECT SCOPE
Our comprehensive strategy spanned several months, covering pre-event hype, live event coverage, and post-event recap.
CLIENT OVERVIEW
NSTI Festival, a vibrant and engaging event, sought to amplify its reach and impact through strategic digital marketing. Our agency took the helm to drive this transformation, targeting a substantial increase in online presence and audience engagement.
OBJECTIVES AND STRATEGY
Our mission was to create a buzz, generate widespread anticipation, and ensure high attendance. We leveraged a multi-platform approach, focusing on Instagram, Facebook, and TikTok to maximize reach and engagement.
OUR STRATEGY
Crafting relatable, engaging content that resonated with the target audience.
Utilizing key influencers and speakers to boost credibility and attract attention.
Implementing targeted paid media campaigns to drive specific call-to-actions.
2023-2024
A DIGITAL MARKETING SUCCESS STORY
NSTI FESTIVAL
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